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Sign into your accountHow to Leverage Social Proof as a Real Estate Agent
August 08 2017
"Smart marketers know that social proof is the marketing tactic for easing the minds of worried customers."
Social proof is the new cornerstone of a focused marketing campaign because it's the type of collateral that connects happy customers to prospective customers – and with the bombardment of modern marketing messages, this will strike a chord faster. According to a Nielsen report, 83 percent of consumers in 60 countries say they trust recommendations from friends or family over any other form of advertising.
Why Social Proof Is the Driving Force of Your Marketing Plan
Before we get too far ahead of ourselves here – what exactly is social proof?