Dell Technologies

WAV Group Releases 2024 Brokerage Technology Roadmap, Part 4: Training and Support
If you have been following WAV Group's Brokerage Technology Roadmap series, you have now assembled all the necessary pieces to build an impressive tech stack for your business. However, the effectiveness of these technology solutions relies heavily on how well they are communicated and adopted by users. In this final installment of the Brokerage Technology Roadmap, we outline strategies to optimize product communication and training, ultimately aiming to enhance user engagement and productivity. One of the primary challenges faced by firms is ensuring that users are well-informed about product updates and enhancements. Include in your communication plan clear and concise "Release Notifications" to highlight the benefits of upgrades. Incorporate both written explanations and short videos to ensure maximum understanding and engagement with users. Additionally, enrolling all users in communication newsletters and tracking open rates are recommended best practices to ensure widespread awareness. We detail several more key components of the communications strategy in the full report. Once you have your communications and training program implemented, you need to continue to measure adoption and usage. By tracking metrics such as user adoption rates and feature usage, firms can identify potential issues and opportunities for improvement. This data-driven approach allows for informed decision-making regarding software licensing, training initiatives, and vendor collaborations. The report offers valuable insights into optimizing product communication, training programs, and measuring product engagement within enterprise real estate firms. By implementing these high-level strategies, you can enhance user experience, drive adoption of software solutions, and ultimately increase agent productivity. Download the full report now with promo code "roadmap" for a limited time. Check out the entire series: 2024 Brokerage Technology Roadmap – Part 1: Brokerage Website 2024 Brokerage Technology Roadmap – Part 2: Company Intranet 2024 Brokerage Technology Roadmap – Part 3: Data Management To view the original article, visit the WAV Group

eXp Realty Launches AI Support Chatbot
eXp Realty is building on its focus on innovation and technology with the launch of an AI support chatbot called "Luna." Luna is powered by ChatGPT and GPT-4 and is available 24/7 to all eXp Realty agents to interact with the company, get assistance with day-to-day tasks, find answers to questions in real-time and get help on a variety of topics ranging from policies and procedures to tips for setting up listings, appointments and generating reports. "Luna is our first step toward using AI to empower agents," said Glenn Sanford, founder and CEO of eXp Realty. "We created Luna in direct response to our agent NPS feedback. We hear from agents all the time that this business is 24/7, so this is another way to provide support in a way that helps drive our agents' businesses." Using AI to help agents increase their productivity The company is also incorporating AI into its web-based metaverse platform, Frame (framevr.io), which now has a GPT-powered assistant in its text chat and AI-based content generation tools to help users increase productivity and customize their metaverse experience. "We believe that AI can be used in the metaverse to increase productivity and cultivate creativity," said Sanford. "We have AI tools coming out in Frame for meeting summaries, surfacing relevant content during conversations and even improving accessibility for deaf or blind users. Innovation is our theme for 2023 and we will carry that focus into EXPCON later this year, where we will really zone in on AI and its capabilities in this industry. I'm looking forward to even more exciting ways we will continue to look to AI to improve our business, for example using a BOT at SUCCESS to leverage the massive amount of valuable content we have

How to Reduce Stress from Tech: 4 Time-Tested Tactics
Brokers and their agents are stressed out: long hours, a seismic shift in the market, a record jump in mortgage interest rates, not to mention a pandemic that turned so many lives upside down. And because of the pandemic, the entire real estate industry jumped on the tech bandwagon, catapulting the adoption of new technology by industry pros — we Zoom, Dropbox, eSign, Facebook, and Google more than ever. Screen time is soaring with the onslaught of new technology dominating a broker's workday. What can you do to reduce stress, especially from tech? Here are four time-tested tactics experts suggest can help brokers – or agents – reduce technology-induced or aided stress. Digital Detox: You need to take a complete break from technology, starting with your smartphone. Build this into at least a weekend vacation. A few days of near-zero screen time can do wonders to help you learn to relax. That means no social media scrolling or checking texts or emails. No video games playing or even watching the news. It's time to break away. Get help from a coworker or your significant other who can monitor urgent messages that may need your response because we all know real estate happens. Pro tip: Go to your happy place – your favorite vacation spot or getaway to chill out (unless, of course, your happy place is an internet café, but that's doubtful.) Divorcing yourself from all things tech will reduce stress, increase social interaction and give you more time control. In addition, you are likely to discover how much negativity digital devices may be contributing to your daily life. Change your tech tendencies: Most people are creatures of habit. The same is true when it comes to the technology we use. Is your phone by your bedside at night? Do you ever check your email in the middle of the night or pick up your phone immediately after waking up? Do you use your phone in the bathroom? How much total time do you spend looking at a screen each day? Your smartphone tracks that and can tell you. How do you feel after spending time on Instagram or Facebook? Happy or sad; frustrated or angry? Taking a full assessment of your tech habits and how you react when you use technology for different things can help you change your tendencies. Be proactive: create one if you don't already have family rules in place, such as no phones out at the dinner table. Understanding how you cumulatively spend your time and energy now with tech will help you correct or reduce bad habits and discover better, more positive ways to use your time. Increase face-to-face interaction: Are you Zoomed out? A lot of brokers find being in Zoom meetings all day can be exhausting. It's a great tool, but like everything, it requires use in moderation. Have you noticed increased pleasure when spending time face-to-face with other people? Humans hunger for interpersonal interaction, which seems particularly true for real estate professionals. There is no substitute for face-to-face communication as a stress reliever. Spend more time meeting with your agents and other professionals in person. You will likely find it less stressful but a lot more enjoyable, productive and fun! Set a curfew for your tech: Did you know that blue light emanating from your phone that you are looking at in bed can wreck a good night's sleep? According to health professionals, your mobile phone screen reduces the production of melatonin, a hormone controlling your sleep-wake cycle or circadian rhythm. As a result, using a mobile phone at night can make it difficult to fall asleep and wake up the following day. In addition, researchers note that the circadian rhythm appears extra sensitive to blue light, making your brain think it's daytime. The best advice: unplug at night. Turn your electronic devices off an hour before you go to sleep. Let's also acknowledge that while technology may contribute to your stress load, it can also relieve stress. You can enjoy silly videos or funny memes and listen to your favorite music on your phone. Meditation apps like Calm or Headspace can help you relax – and fast. Your Fitbit or Apple watch can help monitor your physical activity, which also reduces stress. You can even schedule a video session with a therapist to discover more ways and methods you can use to reduce stress. Even broker tech tools such as transaction management software like Form Simplicity can help reduce work-related stress. They help keep you compliant, streamlines your workflow, and help you stay connected to your agents. You can learn more about how Form Simplicity can help brokers at formsimplicity.com/brokers. Tricia Stamper is Director of Technology at Florida Realtors®, which owns and operates Tech Helpline and Form